Terry and Rose Ann Hall founded California Custom Fruits and Flavors in 1986. Having successfully implemented core values including service, quality, and technical expertise, the company had its second expansion in 1993 into a larger facility in Irwindale, located about 20 miles east of downtown Los Angeles. Further growth justified a third expansion in 2003, this time into a brand new 85,000 square foot state-of- the-art facility. Most recently, in 2020, the company opened a second brand new 65,000 square foot facility in Greenwood, Indiana. The Hall family continues to enhance its reputation today by supplying quality processed fruits and flavors around the world.